Why do HCM businesses need regular website maintenance?
Speed & conversion: 1 second delay can reduce conversion rate by 7–10%. Fast website = good SEO + good revenue.
Safety & reputation: Outdated CMS/Plugin is the "gateway" for malware, phishing, data leaks.
Continuous operation: Peak hour incidents (P1) cause lost orders, loss of customer trust.
Long-term savings: Proactive maintenance is much cheaper compared to "fighting fires" when the site is down.
Refer to the in-depth analysis: Website design maintenance & after-sales service - the key to sustainable growth and process Sample operating procedure: Monthly website maintenance process.
Service commitment (SLA) at Tan Phat Digital
Standard incident classification ITIL:
P1 – Urgent: website down, payment/order error, ongoing attack → receive in 15 minutes, temporary fix ≤ 2h.
P2 – Critical: major feature error, speed score drops sharply → receive in 60 minutes, ETA ≤ 24 hours.
P3 – Routine: optimize, minor content/UX adjustments → receive same day, process according to schedule.
Support time: 24/7 with Pro/VIP package, office hours with Basic package.
Continue channel Receive: Hotline, email, ticket, Zalo/Slack (on request).
Transparent reporting: incident log, root cause, prevention recommendations (Post-mortem).
Maintenance scope (Scope)
1) Data security & safety
Update core CMS (WordPress…), theme/plugin, patching CVE.
Application firewall (WAF), brute force blocking, rate limiting.
Scanning & removing malicious code, hardening server, periodically changing keys/secrets.
Multi-level automatic backup: daily/weekly + off-site, restore test (restore drill).
2) Performance & Core Web Vitals
Optimize cache (server, object, page), CDN, image compression/JS/CSS.
Optimize LCP/CLS/INP, lazy-load, preconnect/preload critical.
Monitor uptime, TTFB, error rate; real-time alerts.
3) Stabilize features & content
Fix interface/form/cart errors.
Implement small UI/UX changes, landing promo/seasonal.
Check for broken links, redirect 301, canonical, sitemap/robots.
4) Platform technical SEO
Control index, log crawl, 4xx/5xx errors; basic structured data.
Monitor PageSpeed/Lighthouse, Search Console alerts.
Service package & reference cost
Basic (SMB/Blog/Company site): from 1,990,000 VND/month
Security, periodic updates, off-site backup, office hours support main.Pro (Commerce/Leads): from 3,990,000 VND/month
24/7 monitoring, SLA P1 ≤ 2h, monthly Core Web Vitals optimization, scheduled content/landing support.
VIP (E-commerce/High-traffic): Contact for quote
On-call 24/7, advanced RUM/monitoring, specialized WAF, infrastructure redundancy, campaign support.
Need to match needs? See details of English service package: Web Maintenance Services or receive a free 60’ audit to get an accurate quote within 24 hours.
Accepting process & deploy
60’ Quick Audit (free): measure speed, security, priority technical errors.
90-day plan: prioritize P1/P2, optimal performance & security roadmap.
Infrastructure onboarding: technical accounts, backup/rollback conventions, communication channels, permissions board.
Regular deployment: scheduled updates, test staging → production with rollback.
Monitoring & reporting: uptime, Core Web Vitals, ticket log, promotion recommendations.
Regular meetings (week/month): Review KPIs, plan the next sprint.
Applied technology & standards
Infrastructure: Nginx/Apache, PHP-FPM, MySQL/MariaDB, Redis, Cloudflare CDN/WAF.
Optimize efficiency Capacity: HTTP/2–3, Brotli/Gzip, critical CSS, code splitting, image AVIF/WebP.
Security: 2FA, IP allowlist, secret rotation, security headers, malware scanner.
Deployment: Git, staging → prod, pre-release checklist, rollback in 1 click.
Monitoring: UptimeRobot, Healthchecks, Sentry/Logtail, PageSpeed API, Search Console.
Monthly maintenance – sample task checklist
Weekly: minor security updates; check backup; scan for malware; fix broken links; Monitor uptime.
Monthly: update core/theme/plugin; image/static optimization; PageSpeed/Lighthouse review; check schema/sitemap/robots; KPI reporting.
Quarterly: restore testing; security audit (headers, roles, secrets); Deep Core Web Vitals control; clean up junk data/logs.
Ad hoc: zero-day patching, P1/P2 handling, campaign/traffic spike support.
See details on actual operations: Monthly website maintenance process.
Common cases & quick solutions
Website down/P1: Activate maintenance page + restore from latest snapshot; Determine the cause (plugin/theme/hosting) → fix thoroughly; post-mortem.
Injected with malicious code: quarantine, wipe, hardening, replace all credentials, update patches; check Search Console/Blacklist.
Low speed score: audit assets, enable cache/CDN, optimize images, defer/async scripts, remove plugin bloat; Monitor LCP/INP again.
Payment/order errors: enable log, end-to-end testing, rollback to stable version; Patching plan on staging.
Benefits when accompanying Tan Phat Digital (HCM)
Clear SLA - quick response: On-call team in HCM, P1 processing ≤ 2 hours.
Focus on performance & SEO: maintenance always comes with optimization of Core Web Vitals/Technical SEO background.
Transparency & accountability: Task log, periodic reports, detailed recommendations.
Flexibility according to campaign season: support for landing, promotion, traffic spike.
Long-term cost savings: Prevention is better than cure, limiting downtime & losses.
Question Frequently asked questions (FAQ)
1) Can I maintain it without using WordPress?
Yes. We support multi-platform (WP, Laravel, Node, headless, Shopify...) - the scope will be customized.
2) Are you responsible for SEO?
Centralized maintenance of Technical SEO & background performance (Core Web Vitals, index/crawl). Content/Off-page strategy can be separated into a separate SEO package.
3) If the site is being hacked, will it be received urgently?
Yes. Activate the Incident Response 24/7 process, isolate – clean – patch – hardening – restore.
4) Does maintenance have an operational impact?
No, because deployed on staging first, there is a clear maintenance period and instant rollback if it arises.
5) How long does it take to see speed improvement points improvement?
Usually in the first 1–2 weeks (after the first optimization sprint) - depending on the scale of images/JS/CSS and infrastructure.
Receive a quote within 24 hours: Leave your domain + needs, we will quickly audit and send a 90-day plan.
Emergency call 24/7: P1 support immediately ie.
Free 60’ technical audit: check speed, security, index & priority recommendations.
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