Shorten Online Links for Free

Professional URL shortener - Create short, memorable links with custom alias, QR code, UTM tracking and many advanced features

short.link/

Quick

Shorten links in just 1 click

QR Code

Automatically generate QR code

Security

Password & expiration

UTM Tracking

Monitor the campaign

💡 Note: This is an illustrative demo tool. The generated shortened link does not actually redirect. In reality, a backend server is needed to store and process redirects.

Shorten Online Links for Free - Professional URL Shortener

Free online link shortening tool of Mavis Digital to help you turn long URLs into short, professional links. Support custom alias to create meaningful links (for example: short.link/khuyen-mai). Automatically generate QR code for each link. Advanced features: set link duration, protect with password, add UTM tracking parameters. Track clicks and statistics. Simple interface, use immediately. No registration required.

Outstanding features

Shorten long URLs into short, professional links in 1 click
Create custom custom aliases - links that are meaningful and easy to remember
Choose a domain for short links: short.link, go.link, tiny.one
Automatically generate high quality QR codes for each link
Set an expiration date for the link - automatically expires after the specified number of days
Protect the link with a password - only people with the password can access it
Add UTM tracking parameters to track marketing campaigns
Statistics on number of clicks, history of created links
Download the QR code to your device, share the link via applications
Completely free, no registration required account

Why do we need to shorten links?

Long URLs cause many problems in practice. On Twitter/X with a limit of 280 characters, long URLs take up all the space for content. In SMS messages, long URLs can be cut or waste a lot of messages. When printed on brochures, name cards, posters, long URLs are difficult to type and easy to make mistakes. URLs containing tracking parameters (UTM) are often very long and bad. Shortened links solve it all: short, easy to remember, easy to share, looks professional. Custom alias It also helps make links meaningful, increasing brand recognition.

Benefits when used

  • Share easily on social media with character limits (Twitter, SMS, Zalo)
  • Links look more professional in email marketing and presentations
  • Easy to remember and type when manual input is required (print, radio, TV, podcast)
  • Hide tracking parameters (UTM) for cleaner links when sharing
  • QR code automatically allows offline sharing (posters, namecards, brochures, products)
  • Custom alias makes links meaningful and increases brand recognition
  • Protect sensitive links with a password
  • Set time limit for temporary links (promotions, events)
  • UTM tracking helps measure marketing campaign effectiveness

Detailed instructions for shortening links

  1. 1Paste the original URL (long URL to shorten) into the 'Original URL to shorten' box
  2. 2Select the domain for the short link from the list (short.link, go.link, tiny.one)
  3. 3Optional: Enter custom alias - only lowercase letters, numbers, and hyphens are allowed
  4. 4Advanced options: Enable 'Set link duration' and enter the number of days
  5. 5Advanced options: Enable 'Password protection' and enter a password
  6. 6Advanced options: Enable 'Add UTM tracking' and enter utm_source, utm_medium, utm_campaign
  7. 7Click the 'Shorten Link Now' button to create a short link
  8. 8Copy short link or download QR code to use
  9. 9View history and statistics in the 'History' tab

Advanced features of link shortening tool

Our link shortening tool provides many advanced features: (1) Custom Alias - create meaningful links such as short.link/sale-2024instead of random string. (2) Select Domain - choose a domain suitable for the purpose of use. (3) QR Code - automatically create high quality QR codes that can be downloaded and printed. (4) Link expiration - set an expiration date for temporary links. (5) Password protect - only people have a password 6) UTM Tracking - automatically add UTM parameters to track traffic sources.

What are UTM Parameters and how to use them

UTM (Urchin Tracking Module) is the parameters added to the URL to track traffic sources in Google Analytics. utm_source: traffic source (facebook, google, newsletter). utm_medium: medium (social, cpc, email). utm_campaign: campaign name (summer-sale, black-friday). Example: You run Facebook ads for Black Friday campaign, set utm_source=facebook, utm_medium=paid, utm_campaign=black-friday-2024. When viewing Analytics, you know exactly how much traffic and conversions came from this campaign.

When should you use a link with a password?

Password protected links are suitable for: Internal company documents shared only with employees. Valuable download files (ebooks, templates, software). Link to premium content for customers who have purchased. Sensitive information requires access control. Link shared in closed group. Note: The password should be strong enough and shared via a secure channel (not the same channel as the link).

When should you set an expiration date for a link?

Time-limited links are suitable for: Time-limited promotions (3-day sale, flash sale). Event registration link (expires after event date). Limited time discount code. Temporary file download link. Current content (news, announcements). After expiration, the link will no longer work, preventing users from accessing old or invalid content.

Custom Alias ​​vs Random Alias ​​- Which one should you choose?

Random alias (eg: x7k9m2): Advantages - fast, don't worried about duplicates, difficult to guess. Disadvantages - difficult to remember, don't meaningful. Custom alias (eg: sale-2024): Advantages - easy to remember, meaningful, professional, brand recognition. Disadvantages - can be duplicated, need to think of names. Recommendation: Use custom alias for important campaigns, marketing materials, links that need to be shared many times. Use random alias for temporary links orone-time sharing.

QR Code and URL Shortener - Perfect Combo

QR code encode URLwall images can be scanned with a phone camera. Short URLs create simpler QR codes, fewer modules, easier to scan. Long URLs create complex QR codes, need to print larger to scan. Combine URL shortener + QR code is the perfect solution for offline marketing: posters, flyers, namecards, product packaging, restaurant menus, billboards. Always test the QR code after printing to ensure it can be scanned.

Frequently Asked Questions (FAQ)

What is link shortening?

URL shortening is the process of turning a long URL into a shorter URL. For example: https://example.com/products/category/item?id=12345&ref=abc to short.link/sale. Short links are easy to remember, easy to share, and look more professional.

Are shortened links safe?

Shortened links from reputable services are safe. However, because the destination URL cannot be seen, be careful with links from untrusted sources. Many services allow preview destination before redirecting. Our tool displays the original URL for you to verify.

Does shortened link have an expiration date?

Depending on service and settings. Our tool gives you the option to set a time limit (1-365 days) or let the link not expire. Time-limited links are suitable for promotions and limited-time events.

Can clicks be tracked?

Yes, the tool displays the number of clicks for each link. In the production version with backend, you can see detailed analytics: number of clicks over time, location, device, referrer. Combine with UTM tracking for analysis in Google Analytics.

Is custom alias case sensitive?

Our tool automatically converts to lowercase to avoid confusion. For example, 'Sale-2024' will become 'sale-2024'. Best practice: always use lowercase letters to make it easier to remember and avoid errors when typing manually.

How does UTM tracking work?

When UTM tracking is enabled, the tool automatically adds utm_source, utm_medium, utm_campaign to the root URL. When users click the link and visit the website, Google Analytics will record the traffic source from these parameters, helping you measure campaign effectiveness.

Is it possible to edit links after creating them?

In this demo version, you can delete links and create new ones. In production with a backend, it is often possible to edit the destination URL without changing the short link - very useful when needing to update a printed or shared link.

Why should you use QR codes?

QR code allows offline link sharing: printed on namecards, posters, brochures, products, menus. Users just need to scan with the phone camera instead of typing the URL. Short links create simple QR codes that are easier to scan than long links.

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We not only design websites, but also help businesses build strong digital brands. Providing comprehensive website design services from design to SEO optimization. Please contact Mavis Digital immediately to create breakthrough, effective and sustainable technology solutions for your business in Ho Chi Minh.

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