Currently, many SEOs are applying the strategy of using User (user interaction) to promote website rankings. Although this tactic can bring some short-term effectiveness, if applied incorrectly, the consequences can be serious and long-term. Below are common mistakes to avoid when using User to push SEO top, based on practical experience.
This article is written with a personal opinion, only for those who are learning and want to apply this technique properly. I have no intention of saying who is right or wrong. Brothers who have different opinions can exchange them to develop together.
1. Mistake 1: Excessive Use of Virtual Users (Spam)
One of the most common mistakes is overusing simulated interactions, virtual clicks from tools and bots with high frequency to boost rankings quickly. Many SEOers still believe that just increasing the number of clicks and visits is enough to reach the top, but in reality that is absolutely not the case.
Google is getting smarter in identifying unusual behavior. Using virtual users excessively will be identified by Google's system, leading to the website being penalized, losing rankings, or even disappearing from the SERP completely. If you have ever run Google Adsense ads, you will see that accounts that violate the clickjacking policy are quickly "BAN". This proves that Google has enough technology to detect fraudulent activities.
2. Mistake 2: Ignoring Content and Onpage Quality
Only focusing on increasing interaction and CTR (click-through rate) from users without optimizing Onpage (content, internal links, page structure) is a serious mistake. Although traffic may increase temporarily, if the content is not of good quality, real users will not stay long.
As a result, the website can be ranked 1-2, but if the user is removed, the ranking will immediately drop. This shows that Google gradually underestimates the content and does not trust the website. Users are just a signal for Google to recognize, but quality content is the factor that retains users and creates sustainability for rankings.
3. Mistake 3: Ignoring the Technical Elements of Google Analytics 4 (GA4)
Many people use Users to push to the top of SEO but are not aware that Google Analytics 4 (GA4) can completely distinguish and identify real or virtual User behavior. In fact, even if you pull a real User, GA4 knows everything. The core issue here is that you need to comply with the principles and not violate Google's policies.
Users pulled from download pages, applications or software are all recorded by GA4. However, if their behavior is unnatural (e.g., immediate entry and exit), Google may still flag fraudulent behavior. This reduces the credibility of the website and makes it difficult to evaluate the actual effectiveness of the SEO campaign.
4. Mistake 4: Wrongly Focusing on Time on Site
Some people think that the longer the time on site (Time on Site), the better and try to set the User to stay for 120-180 seconds. However, GA4 does more than simply count time. GA4 focuses on measuring user engagement (Engagement), rather than just counting pageviews (Pageviews).
An inactive session (for example, a user who only browses the page for a few seconds and takes no action) is not counted in engagement reports. Therefore, focusing on User data and forgetting the original part of optimizing content and user experience is a big mistake. You need to understand that Onpage (content, experience) and Offpage (backlink power) are the foundation to push to the top and maintain a sustainable top.
5. Mistake 5: Lacking a Long-Term and Sustainable Strategy
Building a short-term User usage plan, without a branding strategy and sustainable interaction from real Users will not bring long-term effectiveness. Many people wonder if they should run User for 1 month and then stop or run continuously. Whether you stop or continue is not as important as how you stay at the top.
Rank is only achieved temporarily, lacking stability and sustainability. When you stop using a User, your ranking will drop sharply and it will be difficult to recover. You need to understand that in some cases, the key can take up to 2 months to reach the top. It is important that you monitor the initial signal and maintain it regularly.
6. Effective and Sustainable User Methods
Based on practical experience, I often apply the following principles:
Check CTR: Depending on the current position of the keyword, you can gradually increase CTR (click-through rate) appropriately. For example, with keys outside the top 10, it should only take 2-4 weeks for the key to reach page 1.
Onpage optimization: Always optimize content and user experience. Analyze the top 1-5 competitors to adjust Onpage accordingly.
Make a specific plan: Clearly determine the User and backlink budget.
Maintain and gradually reduce: When the keyword has reached the desired position, gradually reduce the number of Users each month (for example: 100% -> 60% -> 40% -> 20%) then remove it completely when you see that your rankings have stabilized.
7. Advice for Those Who Want to Use Users to Push Top
Combining real Users with quality content: Focus on creating engaging, valuable content to retain real users and optimize their experience.
Tightly control User sources: Use continuous testing and measurement tools to avoid bad behavior spam.
Build a long-term SEO strategy:Improve page loading speed, friendly interface and useful interaction.
Apply technical factors correctly and fully: Carefully analyze data from GA4 to detect and make timely adjustments.
Don't forget Backlink: User pull stage if supplemented with quality backlinks from Reputable press will help the process of pushing to the top become stronger and more sustainable.
Using Users to push to the top is not bad, but it needs to be done properly and combined with many other factors. Don't lose the long-term reputation of your website for short-term benefits. Let's do SEO properly and sustainably!
Share





![[CASE STUDY] SEO FnB Ho Chi Minh City: Organic +180% & Booking +70% After 6 Months](https://res.cloudinary.com/dtmxgrnfn/image/upload/v1756640906/tanphatdigital/case-study-seo-fnb-tphcm-organic-180percent-and-booking-70percent-sau-6-thang_31082025_114823_933.webp)
